Training – Service

BU 101: Building the Superhero Service Advisor

This 12 week interactive and impactful course provides a strong foundation for delivering exceptional customer service using proven principles, strategies and tools. The Model of Exceptionalism taught in this course will dramatically improve phone skills and conversion rates.


BU 102: Converting Price Shoppers into Customers

Giving prices on the phone? Not sure how to respond when customers ask about price, or when they give pushback? This fascinating and informative 12 week course establishes the science, research and emotions that influence why people ask about price, and will provide all the tools you need to convert those price shoppers into appointments, higher ARO’s and loyal customers.


BU 103: Presenting, Selling and Closing Like a Rock Star

What separates the good from the great from the exceptional sales people in the auto repair industry? Having an exceptional sales process! This 12 week course delivers just that, by providing simple and easy to implement procedures and strategies that are designed to create rapport and build trust – from the incoming call to the call back. This course will give you the skills you need to dramatically increase your ARO, HPRO and GP, and is designed for the committed auto repair pro who wants to take their presenting and selling skills to the next level.


BU 104: Overcoming Objections:

Not everyone wants to be sold to, but everyone wants to buy. This powerful 12 week course provides tools for understanding the difference between the two. Classes will focus on the most common mistakes Service Advisors make that lead to declined services, and will provide tips, tricks and tools for creating a clearer pathway to fewer no’s and more YES!


BU 105: Building the Brand: Strategies that Build Loyalty and Referrals


BU 106: Conflict Resolution


BU 107: Self-Management: Becoming the Best Version of You

We all have the same 24 hours in every day, so why are some people ultra productive while others struggle to get their to-do list started? This engaging class teaches what the ultra-productive do to get their day started, going, and finished, with time left to breath. Topics covered include time-management, stress management, goal setting, working smarter instead of harder, and much more, all in the context of a day in the life of an auto repair shop.


BU 108:  Strengthening Personal Connections with DiSC-Level 1

Do you ever wish you had a people-decoder, a tool that would help you learn to work and relate more effectively with others? Through personal insights into your own behavioral strengths and challenges, this class will teach you strategies for working with, and selling to, others. You will learn to use DISC strategies as your personal people-decoder to improve work productivity, teamwork and communication. This class is taught by a certified DISC instructor and is a * prerequisite for BU 112.


BU 109: Management: Bringing Out the Best in Others

Lee Iacocca said, “Management is nothing more than motivating other people.”  But how do you motivate someone else ? This class provides answers to that very question! Topics include using accountability models, the power of praise and recognition, using questioning as a management tool, writing and achieving SMART goals, micromanaging vs. empowerment, and much more. This class is a must-have for anyone who is looking for new strategies to motivate your staff to exceptionalism.


BU 110: Management: Recruiting Rock Stars


BU 111: Management: Building a Cohesive Team

A cohesive team is a hidden super power in the workplace, one that can make or break a company culture, and the people and business within it. This class takes a look at the positive effects of a cohesive team and teaches researched-based strategies to help you build a cohesive team at your shop.


BU 112: Management: Leading with DiSC-Level 2

It’s true that we best understand others by first understanding ourselves. This DISC level 2 class provides tools to manage more effectively by learning about your own management preferences and priorities. Discovering your own DiSC management style, and learning how to adapt your style to manage, motivate, and develop your staff based on their own DiSC styles, is the goal of this highly sought after class. This class is taught by a certified DISC instructor. *BU 108 is a prerequisite to this class.


BU 113: Ownership Insights


BU 114: Ownership: Building a Culture of Accountability

John Mackey, CEO of Whole Food, said, “If you are lucky enough to be someone’s employer then you have a moral obligation to make sure people look forward to work in the morning.” But, how do you ignite enthusiasm about coming to work? You create a company culture that is energizing and fulfilling! It’s common knowledge that culture directly effects every aspect of a shop, from employee retention to customer loyalty to the bottom-line. What’s not always known is how to fix a broken culture. The focus during this inspiring class is how to effect positive change in the many areas that create that all important shop culture.


BU 115:  Ownership: Growing the Business with Outside Sales